Free tool

Score your website the way a technical buyer would.

Nine quick questions on the things a manufacturing buyer — and the AI assistant they now ask first — actually check before they enquire. Two minutes, an honest score, and exactly where to fix. No email required.

  1. 01 Can a buyer find you for a specific process or product?

    The way a buyer searches — by exact capability, not 'manufacturing' in general.

  2. 02 If a buyer asks ChatGPT for a supplier like you, could it name you?

    Whether the AI assistants buyers now ask first can actually read your site.

  3. 03 Does your site show real proof?

    The evidence a cautious technical buyer needs before they trust you.

  4. 04 How does a buyer with a drawing or spec get in touch?

    The moment of highest intent — and where most enquiries leak away.

  5. 05 Is the copy about the buyer's problem, or about you?

    A technical buyer wants to know you can do their thing — not read your history.

  6. 06 Is the site fast and current, or slow and dated?

    Speed is a competence signal a buyer reads without knowing they're reading it.

  7. 07 Can a buyer get the specs and data they need easily?

    The technical information a buyer uses to evaluate — and justify — choosing you.

  8. 08 In one glance, is it clear exactly who you're for?

    Sharp positioning wins the right buyers and filters out the wrong ones.

  9. 09 Do you publish anything that shows you know your buyers' world?

    Expertise made visible — and one of the things search and AI reward.