The build
A site written for a technical buyer
Specs, materials, tolerances and capacity laid out in the terms a buyer already searches with — so they can qualify you without an enquiry, and enquire already half-scoped.
Machining & Precision
EDM
Wire and sinker EDM sells on precision and the features only EDM can produce — sharp internal corners, thin walls, hardened and exotic materials, burr-free complex profiles.
Buyers who need EDM know they need it; they're looking for a shop that can hold the tolerance and handle their material. I make that specialist capability findable and quotable, so the work that only you can do reaches you.
What I'd build you
A site that gets found, believed and quoted.
Found
Ranked for what you actually make
A page per process, material and sector instead of one “Services” page — every one its own door into the site, matched to how buyers search rather than how the business is organised.
Asked for
Named in the answer, not the results
Buyers ask an assistant before they ask a supplier, and it quotes whoever actually answered. Question-led content and structured data put your words in that answer.
Measured, not claimed
2.9s.
Time to main content on a phone, against 6.9s for the median of 5 comparable firms.
Reported
Numbers you can put in front of the MD
Speed, search visibility and enquiry volume measured on a regular cycle and reported back — so the site is answerable for something rather than just existing.
What I build for edm
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Capability pages for wire and sinker EDM, with achievable tolerance and part size
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Material and application pages (hardened tool steel, carbide, exotic alloys; tooling, aerospace, medical)
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Content on features only EDM produces, so buyers self-identify the fit
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A drawing/RFQ flow capturing the feature, material, tolerance and quantity
Frequently asked questions.
What manufacturers ask before they hire me. If yours is not here, ask it — the answer is usually short.
Will we be found separately for wire and sinker EDM?
Yes — each gets its own capability page, because a buyer needing a wire-cut profile and one needing a sinker-EDM cavity search and evaluate differently.
How do we show the tolerances and part sizes we can hold?
Capability specs — achievable tolerance, max part size, surface finish — let a buyer confirm the fit for a critical feature before they enquire.
Can we be found for EDM in hardened or exotic materials?
Material pages target the exact terms — "carbide wire EDM", "Inconel spark erosion" — so specialist work reaches you instead of a shop that only cuts mild steel.
Many buyers don't realise EDM is the answer — can the site help?
Content that explains the features only EDM produces — sharp internal corners, thin ribs, burr-free complex profiles in hard material — helps a buyer self-identify that you're the solution, which turns a browse into an enquiry.
Can prospects quote an EDM job from a drawing?
A drawing/RFQ flow captures the feature, material, tolerance and quantity, so quoting starts from complete information.
A lot of our EDM work supports toolmakers — how do we reach that trade?
I build content aimed at toolrooms and mould makers who subcontract EDM, so the trade buyers who send repeat, specialist work can find and trust you.
More in machining & precision
Proof — recent manufacturer work
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Weldability-SIF
A trade portal for a welding wholesaler founded in 1925 — 3,400 pages, contract pricing, credit and reordering pulled live from the ERP.
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Tidyco
A rebuild for a Derby fluid-power and rail engineering group — seven divisions, one front door, and a 50-guide library that answers buyers before they enquire.
Related reading
All articlesOpinion
What technical buyers actually ask AI before they shortlist a supplier
Buyers now run a first-pass supplier filter through ChatGPT before a human ever sees your site. Here's what the AI checks — and why most manufacturers get quietly cut.
Teardown
Teardown: the precision machine shop homepage a buyer bounces from
An anonymised walk through a typical precision-machining homepage, the way a procurement buyer would see it — and the five things quietly sending them to a competitor.
How-to
What "fast" actually means for a B2B product site — and why Lighthouse 95+ isn't vanity
Site speed sounds like a developer's obsession. For a B2B manufacturer it's a commercial signal — one of the few technical things a buyer notices without realising.
Next
Be the edm supplier AI recommends.
The snapshot checks what assistants currently say about a business like yours, and where the answer comes from. It takes about a minute.