Melbourne digital studio
A Melbourne studio building websites, online stores and B2B systems that actually bring in enquiries — with a specialism in manufacturers, trade portals and NetSuite/ERP integration.
Found by Google + AI Manufacturing & B2B specialist No lock-in
5 projects shipped Manufacturing & industrial clients Founder-led delivery
Based in
Melbourne
Working
Worldwide
What this is
A Melbourne digital studio for businesses that want more enquiries — with a genuine specialism in manufacturers and B2B: trade portals, NetSuite/ERP integration, and getting you recommended by AI assistants, not just found on Google.
What sets it apart
The edge most don't have yet
More and more buyers start with ChatGPT, Gemini or Perplexity — "who's a good supplier for…?" — and act on the names they get back. If you're not in those answers, you're losing enquiries you'll never even see. I measure exactly how often the AI assistants recommend you, then fix it.
Check your AI visibility — freeHow often ChatGPT, Gemini and Perplexity recommend you, for the exact questions your buyers ask.
Who's being recommended instead of you — and the sources the assistants trust when they answer.
The pages and structured data that get you cited, so you start showing up in the answers.
A visibility score every month, so you can watch it climb as the work takes effect.
Who I help
Any Melbourne business
A fast, modern site with the marketing behind it — built to be found and to turn visitors into enquiries. Plus the AI-visibility edge most local businesses don't have yet.
Manufacturers & B2B
For manufacturers and distributors: e-commerce, B2B trade portals, and live NetSuite/ERP integration — the digital plumbing that runs the business, built by someone who does both the web and the integration.
Featured project
Industrial & Commercial HVAC · 2026
Replacing the default 'commercial HVAC website' template with something that earns trust at the procurement table — and ships with its own client asset portal.
Read the case study
More recent work
Industrial fastener manufacturing
B2B ecommerce for industrial fastener buyers
Precision CNC machining
Replacing a one-page brochure with a credible CNC presence
Precision CNC machining
Surfacing twelve industry verticals + four capabilities online
Driveline manufacturing
Modernising a 47-year propshaft manufacturer for OEM buyers
How I work
Three things that show up in every project. The longer version is on the method page.
01 — Found everywhere
Buyers don't just Google any more — they ask AI assistants for a supplier. I build to win both, so you show up wherever your customers are looking.
02 — Real depth
Trade portals, e-commerce, live NetSuite/ERP integration — the technical work most web people can't do. It's what turns a website into something that runs the business.
03 — Founder-led
No account-manager handoff, no offshore team. The same person quotes, builds, reports and answers the phone — and you own everything I make, with full portability.
Substantial reads
Start here · Small business websites
A working reference on small business websites in Melbourne 2026 — what they cost, how they're built, what makes them earn their price tag, and what to avoid.
~22 min Read
Guide 02 · Working with a designer
A practical guide to hiring a Melbourne web designer — how to choose well, what to ask before signing, and how to avoid the post-launch slump.
~16 min Read
Guide 03 · Local SEO
A practical guide to local SEO for Melbourne small businesses: what it actually is, what moves rankings, and an honest read on how long results really take.
~22 min Read
Next step
No pressure, no upsell. Tell me what you're trying to do; if I'm not the right fit, I'll tell you straight and point you somewhere that is.