Insights
One serious post a month.
No 'top 5 tips' listicles, no AI boilerplate. One substantial piece per month on the things competitors don't write about — pricing reality, why most Melbourne tradies' websites don't work, the trade-offs between platforms, what the post-launch year actually looks like.
First post lands shortly
The blog publishes the second Wednesday of every month.
The first post is in the pipeline and lands in the first publication cycle after launch. Topics will cluster around two themes in year 1: small business websites in Melbourne and working with a Melbourne web designer.
If you want to be notified when posts go live, the easiest way is to follow me on LinkedIn — every post cross-posts there on the same day.